{"id":649,"date":"2025-02-20T09:06:43","date_gmt":"2025-02-20T09:06:43","guid":{"rendered":"https:\/\/podiumsports.com\/?p=649"},"modified":"2025-11-17T09:21:44","modified_gmt":"2025-11-17T09:21:44","slug":"podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution","status":"publish","type":"post","link":"https:\/\/podiumsports.com\/es\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/","title":{"rendered":"Podium y BetMakers abren un nuevo camino en las apuestas de carreras con la plataforma AdVantage, l\u00edder del mercado, que estar\u00e1 disponible a trav\u00e9s de la soluci\u00f3n ORAKO de Sportradar"},"content":{"rendered":"<p><strong>Podio<\/strong> y <strong>BetMakers<\/strong> <strong>Tecnolog\u00eda<\/strong> <strong>Grupo<\/strong> han anunciado una asociaci\u00f3n con <strong>Sportradar<\/strong>acordando integrar el <strong>Plataforma AdVantage<\/strong>un sistema de vanguardia <a href=\"https:\/\/podiumsports.com\/es\/sportsbooks\/advantage\/\">soluci\u00f3n de apuestas de carreras<\/a>en la multipremiada oferta de apuestas deportivas ORAKO de la empresa de tecnolog\u00eda deportiva.<\/p>\n<p>La plataforma AdVantage, impulsada por la avanzada tecnolog\u00eda de negociaci\u00f3n y plataforma de BetMakers y el contenido de datos l\u00edder en el mercado de Podium y <a href=\"https:\/\/podiumsports.com\/es\/sportsbooks\/flexhub\/\">FLEXHUB herramientas de compromiso de carrera<\/a>proporciona a los clientes de ORAKO de Sportradar acceso a un conjunto completo de <a href=\"https:\/\/podiumsports.com\/es\/sport\/horse-racing\/\">caballo<\/a> y <a href=\"https:\/\/podiumsports.com\/es\/sport\/greyhound-racing\/\">carreras de galgos<\/a> acontecimientos de todo el mundo.<\/p>\n<p>Los operadores que utilicen la soluci\u00f3n ORAKO pueden integrar la plataforma AdVantage en sus apuestas deportivas y recibir un servicio completo de apuestas, que incluye gesti\u00f3n de riesgos, cuotas fijas y derivados, acceso completo al fondo de apuestas, formularios, informaci\u00f3n de marca, consejos, streaming e informes detallados.<\/p>\n<p>Podium seguir\u00e1 facilitando la concesi\u00f3n de licencias de contenidos oficiales, trabajando con los titulares de los derechos para garantizar el control y la visibilidad del uso de los datos. Las herramientas FLEXHUB de Podium, dise\u00f1adas para mejorar la accesibilidad a las carreras para los apostantes recreativos, se lanzar\u00e1n en la plataforma AdVantage en el primer trimestre de CY25. Se espera que los primeros clientes de ORAKO empiecen a utilizar la soluci\u00f3n en el segundo trimestre de CY25.<\/p>\n<p>ORAKO es la soluci\u00f3n de gesti\u00f3n de cuentas de jugadores (PAM) y apuestas deportivas de Sportradar, personalizable, de alto rendimiento y repleta de funciones, que proporciona un \u00fanico punto de acceso a la galardonada cartera de productos y servicios de apuestas de Sportradar.<\/p>\n<p><strong>Jake Henson, Director General de BetMakers<\/strong>: <em>\"Estamos encantados de anunciar nuestra asociaci\u00f3n con Sportradar, la empresa l\u00edder mundial en tecnolog\u00eda deportiva. Esta colaboraci\u00f3n no s\u00f3lo subraya la fuerza de nuestro equipo y nuestros productos, sino que tambi\u00e9n crea importantes oportunidades para mejorar el alcance global de las carreras. La r\u00e1pida integraci\u00f3n de nuestro producto por parte de Sportradar demuestra su firme compromiso con la industria de las carreras, los titulares de derechos y los socios del sector. Juntos, esperamos impulsar la innovaci\u00f3n y el crecimiento, ofrecer un mayor valor a todas las partes interesadas y ampliar la presencia mundial de las carreras.\"<\/em><\/p>\n<p><strong>Josh Sparke, (entrante) Director General de Podium<\/strong>: \"<em>En Podium, estamos comprometidos a revolucionar la experiencia de las apuestas de carreras, y nuestra colaboraci\u00f3n AdVantage con Sportradar es un testimonio de esa misi\u00f3n. Esta colaboraci\u00f3n subraya el papel de Podium como administrador de confianza de los datos oficiales de las carreras. Garantiza que los titulares de los derechos conserven la visibilidad y el control al tiempo que ampl\u00edan su alcance a nuevos mercados. Estamos deseando trabajar junto a Sportradar y BetMakers para impulsar la innovaci\u00f3n sostenida, desbloquear nuevas oportunidades de crecimiento para los operadores y ofrecer una experiencia inigualable a los entusiastas de las carreras de todo el mundo\".<\/em><\/p>\n<p><strong>Jacob Lopez Curciel, SVP, Managed Sportsbook Services en Sportradar dijo:<\/strong> \"<em>Las carreras son el segundo deporte en el que m\u00e1s se apuesta en el mundo, por n\u00famero de apuestas y por n\u00famero de espectadores. <\/em>A trav\u00e9s de esta exitosa colaboraci\u00f3n con Podium y BetMakers, Sportradar est\u00e1 proporcionando a sus clientes un producto plug-and-play para enganchar a sus clientes a una gran experiencia de apuestas de carreras\".<\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-659\" src=\"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/AdVantage-300x112.png\" alt=\"\" width=\"718\" height=\"268\" srcset=\"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/AdVantage-300x112.png 300w, https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/AdVantage-1024x383.png 1024w, https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/AdVantage-768x287.png 768w, https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/AdVantage-1536x575.png 1536w, https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/AdVantage-2048x767.png 2048w, https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/AdVantage-125x47.png 125w\" sizes=\"auto, (max-width: 718px) 100vw, 718px\" \/>","protected":false},"excerpt":{"rendered":"<p>Podium y BetMakers Technology Group han anunciado un acuerdo de colaboraci\u00f3n con Sportradar para integrar la plataforma AdVantage, una soluci\u00f3n de vanguardia para las apuestas de carreras, en la multipremiada oferta de apuestas deportivas ORAKO de la empresa de tecnolog\u00eda deportiva. La plataforma AdVantage, impulsada por la avanzada tecnolog\u00eda de plataforma y comercio de BetMakers y el contenido de datos l\u00edder en el mercado de Podium y las herramientas de participaci\u00f3n en carreras FLEXHUB, proporciona a ORAKO de Sportradar...<\/p>","protected":false},"author":3,"featured_media":651,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-649","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Racing Wagering Platform Available via Sportradars Orako Solution<\/title>\n<meta name=\"description\" content=\"We&#039;re excited to announce the partnership with Sportradar, agreeing to integrate the AdVantage Platform, a cutting-edge racing wagering solution, into the sports technology company\u2019s multi-award-winning ORAKO sportsbook offering. Find out more here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/podiumsports.com\/es\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Racing Wagering Platform Available via Sportradars Orako Solution\" \/>\n<meta property=\"og:description\" content=\"We&#039;re excited to announce the partnership with Sportradar, agreeing to integrate the AdVantage Platform, a cutting-edge racing wagering solution, into the sports technology company\u2019s multi-award-winning ORAKO sportsbook offering. Find out more here.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/podiumsports.com\/es\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/\" \/>\n<meta property=\"og:site_name\" content=\"Podium Sports\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-20T09:06:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-17T09:21:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1922\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sean.Donkin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sean.Donkin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/\",\"url\":\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/\",\"name\":\"New Racing Wagering Platform Available via Sportradars Orako Solution\",\"isPartOf\":{\"@id\":\"https:\/\/podiumsports.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg\",\"datePublished\":\"2025-02-20T09:06:43+00:00\",\"dateModified\":\"2025-11-17T09:21:44+00:00\",\"author\":{\"@id\":\"https:\/\/podiumsports.com\/#\/schema\/person\/e7bb4757d3e57a082d85e26b2e563cfc\"},\"description\":\"We're excited to announce the partnership with Sportradar, agreeing to integrate the AdVantage Platform, a cutting-edge racing wagering solution, into the sports technology company\u2019s multi-award-winning ORAKO sportsbook offering. Find out more here.\",\"breadcrumb\":{\"@id\":\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#breadcrumb\"},\"inLanguage\":\"es-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-ES\",\"@id\":\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#primaryimage\",\"url\":\"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg\",\"contentUrl\":\"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg\",\"width\":2560,\"height\":1922},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/podiumsports.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Podium and BetMakers Forge New Path in Racing Wagering with Market leading AdVantage Platform to be made available via Sportradar\u2019s ORAKO Solution\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/podiumsports.com\/#website\",\"url\":\"https:\/\/podiumsports.com\/\",\"name\":\"Podium Sports\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/podiumsports.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-ES\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/podiumsports.com\/#\/schema\/person\/e7bb4757d3e57a082d85e26b2e563cfc\",\"name\":\"Sean.Donkin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-ES\",\"@id\":\"https:\/\/podiumsports.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/825e2f4dd1d7be8988d265211685948339e0ab263c84d0388fac91825b6b2766?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/825e2f4dd1d7be8988d265211685948339e0ab263c84d0388fac91825b6b2766?s=96&d=mm&r=g\",\"caption\":\"Sean.Donkin\"},\"url\":\"https:\/\/podiumsports.com\/es\/author\/sean-donkin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nueva plataforma de apuestas de carreras disponible a trav\u00e9s de la soluci\u00f3n Orako de Sportradars","description":"Nos complace anunciar la asociaci\u00f3n con Sportradar, por la que acordamos integrar la plataforma AdVantage, una soluci\u00f3n de vanguardia para las apuestas de carreras, en la oferta de apuestas deportivas ORAKO de la empresa de tecnolog\u00eda deportiva, ganadora de m\u00faltiples premios. M\u00e1s informaci\u00f3n aqu\u00ed.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/podiumsports.com\/es\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/","og_locale":"es_ES","og_type":"article","og_title":"New Racing Wagering Platform Available via Sportradars Orako Solution","og_description":"We're excited to announce the partnership with Sportradar, agreeing to integrate the AdVantage Platform, a cutting-edge racing wagering solution, into the sports technology company\u2019s multi-award-winning ORAKO sportsbook offering. Find out more here.","og_url":"https:\/\/podiumsports.com\/es\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/","og_site_name":"Podium Sports","article_published_time":"2025-02-20T09:06:43+00:00","article_modified_time":"2025-11-17T09:21:44+00:00","og_image":[{"width":2560,"height":1922,"url":"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg","type":"image\/jpeg"}],"author":"Sean.Donkin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sean.Donkin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/","url":"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/","name":"Nueva plataforma de apuestas de carreras disponible a trav\u00e9s de la soluci\u00f3n Orako de Sportradars","isPartOf":{"@id":"https:\/\/podiumsports.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#primaryimage"},"image":{"@id":"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#primaryimage"},"thumbnailUrl":"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg","datePublished":"2025-02-20T09:06:43+00:00","dateModified":"2025-11-17T09:21:44+00:00","author":{"@id":"https:\/\/podiumsports.com\/#\/schema\/person\/e7bb4757d3e57a082d85e26b2e563cfc"},"description":"Nos complace anunciar la asociaci\u00f3n con Sportradar, por la que acordamos integrar la plataforma AdVantage, una soluci\u00f3n de vanguardia para las apuestas de carreras, en la oferta de apuestas deportivas ORAKO de la empresa de tecnolog\u00eda deportiva, ganadora de m\u00faltiples premios. M\u00e1s informaci\u00f3n aqu\u00ed.","breadcrumb":{"@id":"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#breadcrumb"},"inLanguage":"es-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/"]}]},{"@type":"ImageObject","inLanguage":"es-ES","@id":"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#primaryimage","url":"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg","contentUrl":"https:\/\/podiumsports.com\/wp-content\/uploads\/2025\/02\/D99J18-1-scaled.jpg","width":2560,"height":1922},{"@type":"BreadcrumbList","@id":"https:\/\/podiumsports.com\/podium-and-betmakers-forge-new-path-in-racing-wagering-with-market-leading-advantage-platform-to-be-made-available-via-sportradars-orako-solution\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/podiumsports.com\/"},{"@type":"ListItem","position":2,"name":"Podium and BetMakers Forge New Path in Racing Wagering with Market leading AdVantage Platform to be made available via Sportradar\u2019s ORAKO Solution"}]},{"@type":"WebSite","@id":"https:\/\/podiumsports.com\/#website","url":"https:\/\/podiumsports.com\/","name":"Podium Deportes","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/podiumsports.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-ES"},{"@type":"Person","@id":"https:\/\/podiumsports.com\/#\/schema\/person\/e7bb4757d3e57a082d85e26b2e563cfc","name":"Sean Donkin","image":{"@type":"ImageObject","inLanguage":"es-ES","@id":"https:\/\/podiumsports.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/825e2f4dd1d7be8988d265211685948339e0ab263c84d0388fac91825b6b2766?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/825e2f4dd1d7be8988d265211685948339e0ab263c84d0388fac91825b6b2766?s=96&d=mm&r=g","caption":"Sean.Donkin"},"url":"https:\/\/podiumsports.com\/es\/author\/sean-donkin\/"}]}},"_links":{"self":[{"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/posts\/649","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/comments?post=649"}],"version-history":[{"count":5,"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/posts\/649\/revisions"}],"predecessor-version":[{"id":3188,"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/posts\/649\/revisions\/3188"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/media\/651"}],"wp:attachment":[{"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/media?parent=649"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/categories?post=649"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/podiumsports.com\/es\/wp-json\/wp\/v2\/tags?post=649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}